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Family-owned in the Berkshires

Curated alpaca clothing, gifts & home goods.

Meaningful pieces crafted from exceptional natural fibers by skilled artisans and trusted designers around the globe.

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5.0 store rating Verified by Junip
As Seen In

Find your kind of comfort

A woman wearing a chunky knit turtleneck sweater in a warm taupe-brown color, paired with black trousers, standing against a plain light beige studio background. Women → A man wearing a dark navy waxed cotton utility jacket over a red, navy, and white striped polo shirt, leaning against a beige wood-paneled wall. Men → Two young children wearing knit Fair Isle sweaters posed outdoors next to a large weathered log. The child in front wears an off-white sweater with green geometric patterns, and the child behind wears a beige sweater with brown geometric patterns. Little Ones → Home & Gifts →

Why alpaca?

Nature's Original Performance Fiber

Warmer than wool

Incredible natural insulation due to hollow fibers.

Odor Resistant

Naturally resists odors through moisture-wicking properties.

Thermoregulating

Hollow fibers help regulate temperature in changing conditions.

Discover the difference

CUSTOMER FAVORITES

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Our story

From Maker To Merchant,
Without Losing What Matters.

Fluff Alpaca is a family-run and owned small business in the Berkshires that was built on the belief that beautiful products and meaningful shopping experiences begin with human connection.

Meet Our family
“This bright and inviting family run shop is a must-visit in Great Barrington.”

— Hess S.

Visit Us

COME FEEL THE FLUFF

319 Main St. Great Barrington, MA

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